The Marketing committee is the vital arm that connects W-KUBS with students and communities on campus. Our main objective is to increase awareness and recognition not only on campus but also outside of Penn’s campus about our mission and community. Our responsibility to achieve this goal is twofold. Internally, we are responsible for informing W-KUBS members through various online efforts and educating members about general marketing concepts. Externally, we design and promote W-KUBS-related events through various creative online and offline marketing efforts including social media campaigns and website management.